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Wednesday 9th of April 2014
The staff at Car Hire Gatwick Airport think passengers who are travelling during April should consider the range of sunglasses on offer for their summer holidays.
World Duty Free at Gatwick Airport has teamed up with sunglasses retailer Maui Jim staging a high-profile promotion throughout April. Pop-up stores are located in the Terminal at the two World Duty Free outlets and will demonstrate the polarisation of the lenses of the Maui Jim sunglasses range.
Maui Jim Sales Manager Travel Retail Europe Sonja Truchon-Bartes said “Maui Jim sunglasses almost sell themselves once a customer tries them on and experiences the superb clarity and the fabulous colours, and it is that first contact which is crucial to a sale. Through this promotion we hope to bring the Maui Jim ‘Aloha’ spirit to thousands more travellers.”
The pop-up stores will be manned by staff wearing Maui Jim t-shirts and flower leis, encouraging passengers to try the brand’s sunglasses.